Victoria’s Secret Fashion Show 2024: A Grand Return to the Runway
After a five-year hiatus, the Victoria’s Secret Fashion Show is back, and it’s bigger and better than ever. Known for its glitz, glamor, and star-studded lineups, this year’s show promises to bring new energy to the iconic runway while staying true to the brand’s legacy. For decades, the Victoria’s Secret Fashion Show has been a staple of the fashion world, and after undergoing significant transformations, it is making a highly anticipated comeback with a fresh, inclusive approach. Here’s everything you need to know about the Victoria’s Secret Fashion Show 2024, from its lineup of models to the streaming details and how the brand is redefining itself.
A Historic Return: Victoria’s Secret Fashion Show 2024
The Victoria’s Secret Fashion Show 2024 marks a pivotal moment for the brand, as it returns after a tumultuous few years. The show, taking place in New York City, the birthplace of the original runway event, is set to start on Tuesday, October 15, at 7 p.m. ET. The pre-show, which includes pink carpet coverage, begins at 6:30 p.m. ET. Fans of the brand can watch the event live on Amazon Prime Video, as well as on Victoria’s Secret’s social media channels like Instagram, TikTok, and YouTube.
This return comes after the brand faced numerous challenges, including controversies and evolving consumer expectations around beauty standards and body inclusivity. After years of criticism for its lack of diversity and inclusivity, Victoria’s Secret is taking steps to embrace the body positivity movement and reflect the diverse range of women who wear its lingerie. The 2024 show aims to represent the brand’s new ethos, celebrating women of all shapes, sizes, and backgrounds.
The Star-Studded Lineup of Models
One of the most exciting aspects of the Victoria’s Secret Fashion Show 2024 is the impressive lineup of models who will walk the runway. Supermodel Gigi Hadid, who shared her excitement for the show on Instagram, will return to the runway. In a heartfelt post, Gigi reflected on her previous experiences with the show, saying, “It will forever feel like a dream come true.” She also expressed her honor in walking alongside many women she admires, including Adriana Lima, Ashley Graham, Paloma Elsesser, Candice Swanepoel, Behati Prinsloo, and more.
Notably, Tyra Banks will make her long-awaited return to the Victoria’s Secret runway for the first time in nearly 20 years. As one of the original “Angels” and a trailblazer in the fashion industry, Tyra’s return is a momentous occasion. She recently shared her excitement in a video, stating, “It feels crazy being back on the Victoria’s Secret runway… I mean, like, ‘cray cray,’ as in ‘cray cray good.’”
In addition to these familiar faces, the show will feature models like Mayowa Nicholas, Barbara Palvin, Devyn Garcia, Imaan Hammam, Jasmine Tookes, and Taylor Hill. This diverse group of women represents the brand’s commitment to inclusivity and celebrating beauty in all its forms.
A New Era for Victoria’s Secret
The Victoria’s Secret Fashion Show has faced its fair share of controversy in recent years. Once considered the pinnacle of high-fashion lingerie shows, the brand came under fire for promoting narrow beauty standards and lacking diversity. This backlash reached a peak in 2019, when the company canceled the show after enduring years of poor ratings and internal criticism.
However, Victoria’s Secret has since undergone a major rebrand. The company has made efforts to become more body-positive and inclusive, embracing a wider range of body types, ethnicities, and gender identities. According to the brand’s 2023 statement, Victoria’s Secret is now committed to representing “all women” and promoting self-love. “We have moved from promoting an exclusionary view of what’s sexy, to celebrating all women throughout every phase of their lives,” the statement reads. This year’s Victoria’s Secret Fashion Show promises to reflect this new vision, with models of different shapes, sizes, and backgrounds gracing the runway.
What to Expect at the 2024 Show
The Victoria’s Secret Fashion Show 2024 will feature much of the classic elements that fans have come to expect, but with a modern twist. The runway will be filled with the brand’s signature extravagant wings, stunning lingerie designs, and sparkling accessories. Additionally, this year’s show will be entirely about empowering women. For the first time, the event will showcase an all-female lineup of performers, headlined by the legendary Cher. Other performers include rising stars like Tyla and K-Pop sensation Lisa, adding a global flair to the evening.
The event will also include a special shopping feature, allowing viewers on Amazon Prime Video to purchase the looks they see on the runway in real time. This interactive shopping experience is one of the ways Victoria’s Secret is blending fashion with technology and retail innovation.
Adriana Lima’s Triumphant Return
Another major highlight of the VS Fashion Show 2024 is the return of Adriana Lima, one of the most iconic Angels in the brand’s history. After retiring from the runway in 2018, Lima is set to make a grand return, much to the delight of her fans. Known for her signature sultry walk and flawless looks, Adriana’s presence adds a sense of nostalgia and excitement to this year’s show.
Lima, who has been a face of the brand for over two decades, shared in a recent interview that she’s excited to return and feels more empowered than ever before. Her return is a symbol of the brand’s evolution—embracing models who have grown with the brand, while also introducing new faces and embracing modern standards of beauty.
How to Watch the Victoria’s Secret Fashion Show 2024
For those eager to catch all the action, the Victoria’s Secret Fashion Show 2024 will be streamed live on Amazon Prime Video starting at 7 p.m. ET on October 15. Fans who want a sneak peek can tune in to the pink carpet pre-show at 6:30 p.m. ET, hosted by Tefi Pessoa and model Olivia Culpo.
The show will also be available on Victoria’s Secret’s Instagram, TikTok, and YouTube channels, offering multiple ways for viewers to engage with the event. Whether you’re tuning in to see the star-studded lineup of models or the incredible performances, this year’s show is sure to be a can’t-miss spectacle.
Conclusion: The Future of the Victoria’s Secret Fashion Show
The Victoria’s Secret Fashion Show 2024 is more than just a runway event—it marks a new chapter for the brand. By embracing inclusivity, body positivity, and a fresh vision of what beauty means today, Victoria’s Secret is working to redefine itself for a new generation of consumers. With beloved models like Gigi Hadid, Adriana Lima, and Tyra Banks walking the runway once again, alongside exciting new talent, this year’s show promises to deliver the glamour and excitement that made it famous, while also celebrating a broader, more inclusive view of beauty.
As the brand moves forward, it will be interesting to see how it continues to evolve and address the needs and desires of its diverse customer base. One thing is certain: the Victoria’s Secret Fashion Show is back, and it’s here to stay.
